The beauty industry isn’t what it used to be.
If you’re a salon, clinic, or training academy owner, you’ve probably felt the shift, staffing challenges, rising costs, and the lingering effects of COVID have left many business owners feeling stuck, exhausted, and ready to walk away.
But before you shut your doors or throw in the towel, here’s something you might not have considered…
Your beauty business is an asset. And it could be worth a LOT more than you think!
In an episode I recently recorded with the lovely Amy, founder of Mooeys, which is coming out soon on The Life Of KG, we look at:
Why so many salon owners feel burnt out and “done”
How to know if your business is actually sellable
The truth about franchising vs. selling vs. scaling
How to remove emotions and start thinking like a CEO
The biggest mistakes owners make when trying to exit
If you’ve been feeling overwhelmed, this is the episode you need to hear before making any big decisions!
Why So Many Salon Owners Feel Like Giving Up
Running a beauty business used to be more predictable, clients walked in, appointments stayed full, and hiring a strong team wasn’t impossible. Fast forward to today, and everything feels harder.
Staff recruitment is a nightmare – Many professionals are choosing to go solo instead of working for a salon.
Post-COVID financial struggles – Many businesses are still trying to recover, but costs keep rising.
Shifting client behaviors – Loyalty isn’t what it used to be, and attracting new clients takes more effort.
More competition than ever – With social media, freelancers, and home-based businesses growing, traditional salons have to work even harder.
For many owners, the thought of closing their business feels like the only option. But what if there was a way to make money from your business, even if you’re ready to step away?
Is Your Beauty Business Sellable?
The big question many salon owners never ask themselves: Can I actually sell my business?
And the answer? YES!
But before you list your business for sale, there are key things you need to consider:
Profitability: Is your business making money? Buyers want a business that generates consistent revenue.
Operational Independence: If your business depends entirely on you, it’s much harder to sell.
Systems & Processes: Well-documented systems make your business more attractive to potential buyers.
Brand Reputation: A strong brand and loyal customer base increase your salon’s value.
Staff & Team Stability: A well-trained team in place makes the transition smoother for a new owner.
Not sure if your business is ready to sell? Me and Amy can help you assess its value and create a strategy to make it sellable in 6-12 months!
Should You Sell, Scale, or Franchise Your Business?
If you’re feeling overwhelmed in your business, selling isn’t your only option. Here are three different paths you can take:
1. Selling Your Business
Selling is a great option if:
✔️ You no longer have the passion to run the business
✔️ You want a lump sum of money to invest in something new
✔️ Your salon or clinic is already profitable and systemised
Most salon sales are done with a profit-share model, meaning you get an upfront payment plus additional earnings over time.
Tip: Even if you’re not ready to sell today, start preparing now, the more profitable and organised your business is, the more valuable it becomes.
2. Scaling Your Business
If you still love your business but feel overwhelmed, scaling might be the answer. This could mean:
– Hiring a salon manager so you can step back
– Expanding your services or location
– Focusing on passive income (like online courses or retail sales)
Scaling allows you to increase revenue without increasing your workload. But it requires systems, leadership, and the right team in place.
3. Franchising Your Business
If you have a proven business model, franchising could be the way to expand and increase revenue without managing multiple locations yourself.
A franchise model is ideal if:
✔️ Your salon or training academy has strong branding & systems
✔️ You have demand for your business in other locations
✔️ You want to grow but don’t want to manage every site yourself
Did you know? Many salon owners are now choosing to buy existing salons instead of starting from scratch. If your business is profitable, it could be turned into a franchise opportunity that others want to invest in!
Stop Thinking Like a Salon Owner – Start Thinking Like a CEO
One of the biggest mistakes beauty business owners make? Getting too emotionally attached.
Yes, your salon is your baby. But at the end of the day, it’s a business, and businesses should generate money.
Your business should serve YOU, not drain you.
Every salon, clinic, or training academy is an asset if structured correctly.
If you’re feeling stuck, there is ALWAYS a way to increase your business value and exit profitably.
What’s Next for Your Beauty Business? Let’s Talk.
Whether you’re thinking of selling, scaling, or franchising, there’s no one-size-fits-all approach. But here’s what I can tell you:
You don’t have to walk away from your business with nothing.
There are buyers, investors, and franchise opportunities waiting for the right salons.
With the right strategy, you could sell for MORE than you ever imagined!
Contact me or Amy if you would like to have a chat!
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